Design:innovate differentiate communicate
By: Peters, Tom
Material type:
TextSeries: Tom Peters EssentialsPublisher: London Dorling Kindersley 2005Description: 160 p.ISBN: 9781405302586Subject(s): Organisational change - Management
| Reengineering (Management) | Leadership ability | Organisational effectiveness | Management | Design in managentDDC classification: 658.4 Summary: It shows how to create a new experience for your customers and discovers why design is the number 1 determint of whether for a product or service . It teaches to see why branding is about nothing more, or less, what is your organisation , why is here and how it is unique.
| Item type | Current location | Item location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | Vikram Sarabhai Library | Slot 2012 (2 Floor, East Wing) | 658.4 P3D3 (Browse shelf) | Available | 158994 |
It shows how to create a new experience for your customers and discovers why design is the number 1 determint of whether for a product or service . It teaches to see why branding is about nothing more, or less, what is your organisation , why is here and how it is unique.
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