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Consumer behaviour and marketing strategy

By: Peter, J. Paul.
Contributor(s): Olson, Jerry C.
Material type: materialTypeLabelBookPublisher: Boston Irwin/McGraw Hill 1999Edition: 5th ed.Description: xxv, 545 p.ISBN: 0256261903.Subject(s): Consumer behaviour | MarketingDDC classification: 658.83
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Item type Current location Item location Call number Status Date due Barcode
Books Vikram Sarabhai Library
Slot 2187 (2 Floor, East Wing) 658.83 P3C6/99 (Browse shelf) Available 150800

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