Classic failures in product marketing: marketing principles violations and how to avoid them Hendon, Donald W.

By: Hendon, Donald W
Material type: TextTextPublisher: New York Quorum Books 1989Description: 205 p.ISBN: 0899303048Subject(s): Product management | Business failures | Marketing | New ProductsDDC classification: 658.5
Tags from this library: No tags from this library for this title. Log in to add tags.
    Average rating: 0.0 (0 votes)

Powered by Koha