Indian Institute of Management Ahmedabad

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Preparing the marketing plan Parmerlee, David

By: Parmerlee, David
Material type: TextTextSeries: AMA Marketing ToolboxPublisher: Chicago NTC Business Books 1993Description: xii, 138 p.ISBN: 9780844235790Subject(s): Marketing - Management | Strategic planningDDC classification: 658.8
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Item type Current location Item location Call number Status Date due Barcode
Books Vikram Sarabhai Library
Slot 2157 (2 Floor, East Wing) 658.8 P2P7 (Browse shelf) Available 145507

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