Advertising media sourcebook Turk, Peter B.
By: Turk, Peter B
Contributor(s): Jugenheimer, Donald W | Barban, Arnold MMaterial type: TextPublisher: Lincolnwood, Illinois NTC Business Books 1997Edition: 4th edDescription: v, 102 p.ISBN: 0844235210; 9780844235219Subject(s): Advertising media planning - United StatesDDC classification: 659.10973
|Item type||Current location||Item location||Collection||Call number||Status||Date due||Barcode|
|Books||Vikram Sarabhai Library||Slot 2212 (2 Floor, East Wing)||Non-fiction||659.10973 T8A2/97 (Browse shelf)||Available||142243|
Browsing Vikram Sarabhai Library shelves, Collection: Non-fiction Close shelf browser
|659.10954 C4I6 Indian advertising: laughter and tears: 1950 to 2013||659.10954 S7A2 Adapting to markets: repackaging commercials in Indian languages||659.10973 F6M4 The mirror makers: a history of American advertising and its creators||659.10973 T8A2/97 Advertising media sourcebook|