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Opening digital markets: battle plans and business strategies for internet commerce

By: Mougayar, Walid.
Material type: materialTypeLabelBookPublisher: New York McGraw-Hill 1998Edition: 2nd. ed.Description: xviii, 292 p.ISBN: 0070435421; 9780070435421.Subject(s): Strategic planning | Internet marketing | Business enterprises | Planning | Computer networks | Electronic commerceDDC classification: 658.84
List(s) this item appears in: Internet Marketing
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