Marketing strategy: relationships, offerings, timing and resource allocation Sudharshan, Devanathan

By: Sudharshan, Devanathan
Material type: TextTextPublisher: Englewood Cliffs Prentice-Hall 1995Description: xvii, 446 p.ISBN: 0024182648Subject(s): Strategic planning | Competition | Management | MarketingDDC classification: 658.8
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Books Vikram Sarabhai Library
Slot 2162 (2 Floor, East Wing) 658.8 S8M2 (Browse shelf) Available 134908

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