Impactful data visualization: hide and seek with graphs

By: Ranganathan, KavithaMaterial type: BookBookPublication details: New Delhi Sage Publications 2022Description: x, 159p.: col.illISBN: 9789354795541Subject(s): Data visualization | Charts | GraphsDDC classification: 001.4226 Summary: There is scarcely a role that does not require us to understand, analyse and present data. Charts, graphs and maps are everywhere. However, many of these data visuals leave the viewer bewildered, confused or (even worse) with an incorrect understanding of the data. In contrast, if designed well, data visualizations help us make sense of data and communicate our insights better. Bringing a clear classroom teaching style, which has helped hundreds of data wranglers, to this book, the author walks you through the myriad ways that graphs can mislead, helping to spot visualization traps and prevent misinterpretations. She illustrates core design principles for creating truthful and effective data visualizations, assisting you to master the art and science behind creating impactful and accurate graphs. Packed with examples to clearly explain the dos and don’ts of data visualization and backed by empirical research, this book will transform the way you create and analyse graphs and charts. http://uk.sagepub.com/en-gb/eur/impactful-data-visualization/book284936#description
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Item type Current library Collection Call number Status Date due Barcode
Books Vikram Sarabhai Library
Faculty Publication
Non-fiction FP 001.4226 R2I6 (Browse shelf(Opens below)) Checked out 01/06/2023 205332
Books Vikram Sarabhai Library
Faculty Publication
Non-fiction FP 001.4226 R2I6 (Browse shelf(Opens below)) Available 205331
Books Vikram Sarabhai Library
Faculty Publication
Non-fiction R FP 001.4226 R2I6 (Browse shelf(Opens below)) Available 205330

Table of contents

Whetting Your Appetite

Basic Chart Types

Navigating the Book

Representing Quantities Truthfully

Bar Charts and How Not to Trip on Them

Scales for Other Chart Types

Icons in Bar Charts

Circles for Values: Mystery Solved!

The Deception of the Third Dimension

Using 3D Objects for Visual Appeal

Third Dimension to Incorporate a Variable

Spurious Trends and How to Spot Them

Aspect Ratio of Graphs

Unexpected Change of Scale

Stacked Area Graphs

The Effect of Inversion

Dual Axis Graphs

Design Choices for Accurate Data Interpretation

General Design Guidelines for All Graphs

Getting the Pie to Work for You

The Honest Bar Graph

The Truthful Line Graph

Tell Your Data Story

Pre-attentive Processing and How to Leverage It

The Role of Text in a Data Visual

Putting It Together: Weaving a Narrative

Closing Thoughts

Practise Your Learnings

There is scarcely a role that does not require us to understand, analyse and present data. Charts, graphs and maps are everywhere. However, many of these data visuals leave the viewer bewildered, confused or (even worse) with an incorrect understanding of the data. In contrast, if designed well, data visualizations help us make sense of data and communicate our insights better.

Bringing a clear classroom teaching style, which has helped hundreds of data wranglers, to this book, the author walks you through the myriad ways that graphs can mislead, helping to spot visualization traps and prevent misinterpretations. She illustrates core design principles for creating truthful and effective data visualizations, assisting you to master the art and science behind creating impactful and accurate graphs.
Packed with examples to clearly explain the dos and don’ts of data visualization and backed by empirical research, this book will transform the way you create and analyse graphs and charts.


http://uk.sagepub.com/en-gb/eur/impactful-data-visualization/book284936#description

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