Proceedings of 7th IIMA conference on marketing in emerging economies

By: Indian Institute of Management Ahmedabad Ahmedabad January 11-13, 2017 | Marketing in Emerging EconomiesContributor(s): Banerjee, Arindam [Conference Coordinator] | Jaiswal, Anand Kumar [Conference Coordinator] | Sahay, Arvind [Conference Coordinator] | Sharma, Dheeraj [Conference Coordinator] | Sinha, Piyush Kumar [Conference Coordinator]Material type: BookBookPublication details: Ahmedabad Indian Institute of Management Ahmedabad 2017Description: xiv, 553 p.: ill. Includes referencesISBN: 9788192080062Subject(s): Marketing | Consumer purchase behavior | Customer perspective analysisDDC classification: FP 658.8
List(s) this item appears in: New | Faculty Publication (Books)
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Item type Current library Item location Collection Call number Copy number Status Date due Barcode
Books Vikram Sarabhai Library
Faculty Publication
Reference / Slot 1461 (2nd Floor West Wing) Non-fiction FP 658.8 B2M2-2017-1 (Browse shelf(Opens below)) 1 Available 193651
Books Vikram Sarabhai Library
Faculty Publication
Reference / Slot 1461 (2nd Floor West Wing) Non-fiction FP 658.8 B2M2-2017-2 (Browse shelf(Opens below)) 2 Available 193652
Books Vikram Sarabhai Library
Faculty Publication
Reference / Slot 1461 (2nd Floor West Wing) Non-fiction R FP 658.8 B2M2-2017-3 (Browse shelf(Opens below)) 3 Not for Issue 193653

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