E-business strategy: text and cases

By: Phillips, Paul
Publisher: New Delhi Tata McGraw Hill Education Pvt. Ltd. 2011Description: xxv, 390 p.ISBN: 9781259002403Subject(s): Strategic planning - Case studies | Strategic planning | Electronic commerce - Case studiesDDC classification: 658.8402854678 Summary: http://www.mheducation.com/highered/product.M0073402931.html?searchContext=E-business+strategy%3A+text+and+cases
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Item type Current location Item location Collection Call number Status Date due Barcode
Books Vikram Sarabhai Library
General Stacks
Slot 2195 (2 Floor, East Wing) Non-fiction 658.84028 54678 P5E2 (Browse shelf) Available 193107

Table of content
1. Chapter 1: The internet as a business driver
2. Chapter 2: The impact of the internet on business relationship
3. Chapter 3: E-Business risk management
4. Chapter 4: Strategic planning for e-business organizations
5. Chapter 5: E-business models
6. Chapter 6: E-organizational dimensions
7. Chapter 7: Cyber rules and challenges
8. Chapter 8: E-Business strategy : lessons learned


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