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Marketing communications: a behavioral approach to men, messages and media

By: Crane, Edgar.
Material type: materialTypeLabelBookSeries: The Wiley marketing series. Publisher: New York John Wiley & Sons 1965Description: xiv, 569 p.Subject(s): Marketing | AdvertisingDDC classification: 659.10115
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Item type Current location Item location Call number Copy number Status Date due Barcode
Books Vikram Sarabhai Library
KLMDC 659.10115 C7M2-1 (Browse shelf) 1 Available 21470
Books Vikram Sarabhai Library
KLMDC 659.10115 C7M2-2 (Browse shelf) 2 Available 26069

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