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Advertising: mass communication in marketing

By: Kirkpatrick, C. A.
Material type: materialTypeLabelBookPublisher: Boston Houghton Mifflin Co., 1959Description: 638 p.Subject(s): AdvertisingDDC classification: 659.1
List(s) this item appears in: Marketing Communication
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Item type Current location Item location Call number Status Date due Barcode
Books Vikram Sarabhai Library
KLMDC 659.1 K4A2 (Browse shelf) Available 14279

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