Marketing secrets Spalton, Peter
By: Spalton, Peter
Series: Business SecretsPublisher: London Harper Collins Publishers 2010Description: 128 p.ISBN: 9780007328116Subject(s): Marketing
Item type | Current location | Item location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books | Vikram Sarabhai Library | Slot 2162 (2 Floor, East Wing) | Non-fiction | 658.8 S7M2 (Browse shelf) | Available | 181053 |
Get results fast with this quick, easy guide to the fundamentals of Marketing
Includes how to:
• Position your product for a target market
• Build a brilliant marketing plan
• Create stunning branded marketing materials
• Use memorable publicity to build market interest
• Take advantage of new technology
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