Consumption and spirituality
Series: Routledge interpretive marketing researchPublication details: 2013 Routledge New YorkDescription: xiv, 280 pISBN:- 9780415889117
- 201.73 C6
Item type | Current library | Item location | Collection | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|---|
Books | Vikram Sarabhai Library | Rack 7-A / Slot 198 (0 Floor, West Wing) | Non-fiction | General Stacks | 201.73 C6 (Browse shelf(Opens below)) | Available | 178148 |
Includes bibliographical references and index.
This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies. The collection brings together fresh views and scholarship on a cultural tension that is at the centre of the lives of countless individuals living in postmodern societies: the relationship between the material and the spiritual, the sacred and the profane.
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