Attitudes, personality and behavior
By: Ajzen, Icek
Material type:
Item type | Current location | Item location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Vikram Sarabhai Library | Slot 155 (0 Floor, West Wing) | 155.2 A5A8 (Browse shelf) | Available | 174887 |
This thoroughly revised and updated edition describes why and how beliefs, attitudes and personality traits influence human behaviour. Building on the strengths of the previous edition, it covers recent developments in existing theories and details new theoretical approaches to the attitude-behaviour relationships. These novel developments provide insight into the predictability and unpredictability of human behaviour. (http://www.tatamcgrawhill.com/html/9780071074261.html)
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