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Defining advertising goals: for measured advertising results

By: Colley, Russell H | Association of National Advertisers Committee.
Material type: materialTypeLabelBookPublisher: New York Association of National Advertisers 1964Description: xiv, 114 p.Subject(s): AdvertisingDDC classification: 659.11
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Item type Current location Item location Call number Copy number Status Date due Barcode
Books Vikram Sarabhai Library
KLMDC 659.11 A8D3-1 (Browse shelf) 1 Available 19115
Books Vikram Sarabhai Library
659.11 A8D3-2 (Browse shelf) 2 Missing Not for Issue 23037

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