International business
By: Czinkota, Michael R
Material type: 
TextPublisher: New Delhi Cengage Learning India Pvt. Ltd. 2005Edition: 7th edDescription: xxxiii, 782 p.ISBN: 9788131504271Subject(s): International business enterprisesDDC classification: 338.88 Summary: Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors’ descriptions and ideas of international business are enhanced with contemporary examples, scenarios and cases that help
students effectively apply what they’ve learned. Now in its 16th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains up-to-date through Updated or newly written cases, streamlined writing and expanded coverage of relevant global changes.
| Item type | Current location | Item location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | Vikram Sarabhai Library | Slot 960 (0 Floor, East Wing) | 338.88 C9I6/2005 (Browse shelf) | Available | 169946 |
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| 338.88 C9B3 Best practices in international business | 338.88 C9G5/2001 Global business | 338.88 C9G5/98 Global business | 338.88 C9I6/2005 International business | 338.88 C9I6/94 International business | 338.88 C9I6/99 International business | 338.88 D2G5 Globalization and business |
Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors’ descriptions and ideas of international business are enhanced with contemporary examples, scenarios and cases that help
students effectively apply what they’ve learned. Now in its 16th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains up-to-date through Updated or newly written cases, streamlined writing and expanded coverage of relevant global changes.
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