Business marketing : text and cases

By: Havaldar, Krishna K
Material type: TextTextPublisher: New Delhi Tata McGraw-Hill Education Private Limited 2010Edition: 3rd edDescription: xxxiii, 536 p.ISBN: 9780070083257; 0070083258Subject(s): Industrial marketing | MarketingDDC classification: 658.84
List(s) this item appears in: IIMA Alumni
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Books Vikram Sarabhai Library
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Books Vikram Sarabhai Library
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