The quest for global dominance Gupta, Anil K.

By: Gupta, Anil K
Contributor(s): Govindarajan, Vijay | Wang, Haiyan
Publisher: New Delhi Wiley India Pvt. Ltd. 2008Edition: 2nd edDescription: xx, 294 p. ISBN: 9788126516537Subject(s): International business enterprises - Management | Industrial management | Organizational effectiveness | Comparative advantage (International trade) | Globalization - Economic aspects | CompetitionDDC classification: 658.049 Summary: After studying more than 100 corporations through a variety of research methods, The Quest for Global Dominance argues that in the emerging era, every industry must be considered a global industry, and every business a knowledge business. The decline of isolated, government-dominated economies, combined with the digital revolution, is making globalization the single most important issue facing general managers. As worldwide presence becomes a requirement, not a choice, every executive must face the essential question: Is my company a leader or a laggard in engineering and exploiting the ongoing globalization of my industry? At one extreme, if every country is different and the world is fragmented, the unit of analysis is a single country, and global strategy is uninteresting, explains Govindarajan. We know that is not the case. But if the world truly is a global village, totally integrated, [and] borders are open and barriers are zero, we also need no new concepts and strategies; just as in the U.S. we don't have a Maine strategy or a Vermont strategy. In fact, Govindarajan says, the world is some curious combination of these extremes, making global strategy very interesting and challenging indeed.
Tags from this library: No tags from this library for this title. Log in to add tags.
    Average rating: 0.0 (0 votes)
Item type Current location Item location Call number Status Date due Barcode
Books Vikram Sarabhai Library
Slot 1866 (2 Floor, East Wing) 658.049 G8Q8 (Browse shelf) Available 165256

After studying more than 100 corporations through a variety of research methods, The Quest for Global Dominance argues that in the emerging era, every industry must be considered a global industry, and every business a knowledge business. The decline of isolated, government-dominated economies, combined with the digital revolution, is making globalization the single most important issue facing general managers. As worldwide presence becomes a requirement, not a choice, every executive must face the essential question: Is my company a leader or a laggard in engineering and exploiting the ongoing globalization of my industry? At one extreme, if every country is different and the world is fragmented, the unit of analysis is a single country, and global strategy is uninteresting, explains Govindarajan. We know that is not the case. But if the world truly is a global village, totally integrated, [and] borders are open and barriers are zero, we also need no new concepts and strategies; just as in the U.S. we don't have a Maine strategy or a Vermont strategy. In fact, Govindarajan says, the world is some curious combination of these extremes, making global strategy very interesting and challenging indeed.

There are no comments for this item.

to post a comment.

Powered by Koha