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Beyond Maxi Marketing: the new power of caring and daring

By: Rapp, Stan.
Contributor(s): Collins, Thomas L.
Material type: materialTypeLabelBookPublisher: New York McGraw-Hill,Inc. 1994Edition: International Edition.Description: xxvii, 319 p.ISBN: 9780071136228.Subject(s): Marketing | Sales promotion - Case studiesDDC classification: 658.8
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Item type Current location Item location Call number Status Date due Barcode
Books Vikram Sarabhai Library
Slot 2159 (2 Floor, East Wing) 658.8 R2B3 (Browse shelf) Available 131287

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