Corporate marketing planning (Record no. 5405)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00762nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140323b1967 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Brion, John M. |
| 9 (RLIN) | 152323 |
| 245 ## - TITLE STATEMENT | |
| Title | Corporate marketing planning |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | John Wiley & Sons |
| Date of publication, distribution, etc. | 1967 |
| -- | 118192 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 577 p. |
| 365 ## - TRADE PRICE | |
| Price amount | USD 13.95 |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Wiley marketing series |
| 9 (RLIN) | 59131 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 4378 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| 9 (RLIN) | 7071 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | New Products |
| 9 (RLIN) | 32267 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 00013.95 |
| -- | USD |
| -- | 27/12/1967 |
| -- | Baker Library Boston |
| -- | 0000-00-00 |
| -- | 000104.62 |
| -- | 00.00% |
| -- | 00000.00 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Item location | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Vikram Sarabhai Library | Vikram Sarabhai Library | 04/05/2009 | KLMDC | 658.8 B7C6 | 32241 | 04/09/2009 | 04/09/2009 | Books |