Cases in marketing strategy (Record no. 5390)

000 -LEADER
fixed length control field 00601nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b1964 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number B6C2
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Boyd, Harper W.
9 (RLIN) 354023
245 ## - TITLE STATEMENT
Title Cases in marketing strategy
250 ## - EDITION STATEMENT
Edition statement Revised edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Richard D. Irwin, Inc.
Date of publication, distribution, etc 1964
300 ## - PHYSICAL DESCRIPTION
Extent xi, 324 p.
365 ## - TRADE PRICE
Price amount USD 5.95
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing - Case studies
9 (RLIN) 26613
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
9 (RLIN) 354024
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
9 (RLIN) 354025
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Clewett, Richard M.
9 (RLIN) 185628
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Westfall, Ralph
9 (RLIN) 54140
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Item location Full call number Barcode Date last seen Copy number Koha item type
          Non-fiction Vikram Sarabhai Library Vikram Sarabhai Library General Stacks 2009-05-04 KLMDC 658.8 B6C2-2 11877 2009-09-04 2 Books
          Non-fiction Vikram Sarabhai Library Vikram Sarabhai Library General Stacks 2012-05-01 KLMDC 658.8 B6C2-1 10941 2012-05-01 1 Books

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