Relationship marketing: gaining competitive advantage through customer satisfaction and customer retention (Record no. 39060)

000 -LEADER
fixed length control field 00932nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b2000 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783540669425
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
245 ## - TITLE STATEMENT
Title Relationship marketing: gaining competitive advantage through customer satisfaction and customer retention
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Berlin
Name of publisher, distributor, etc. Springer-Verlag
Date of publication, distribution, etc. 2000
-- 98956
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 459 p.
365 ## - TRADE PRICE
Price amount INR 2967.00
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 4378
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Competitive advantage
9 (RLIN) 38907
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer satisfaction
9 (RLIN) 38900
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Henning-Thurau, Thorsten
Relator term Editor
9 (RLIN) 187129
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hansen, Ursula
Relator term Editor
9 (RLIN) 187130
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2967.00
-- INR
-- 2001-03-13
-- Bookshelf
-- 00201046
-- 2000-12-29
-- 7935
-- 2001-02-27
-- Firm Order
-- 002967.00
-- 10.00%
-- 00000.00
-- Librarian
-- 29/12/2000
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Item location Full call number Barcode Date last seen Price effective from Koha item type
          Vikram Sarabhai Library Vikram Sarabhai Library   2009-05-04 Slot 2159 (2 Floor, East Wing) 658.8 R33 148347 2009-09-04 2009-09-04 Books

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