Advertising media sourcebook (Record no. 28930)

000 -LEADER
fixed length control field 00617nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b1997 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0844235210
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780844235219
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.10973
Item number T8A2/97
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Turk, Peter B.
9 (RLIN) 193152
245 ## - TITLE STATEMENT
Title Advertising media sourcebook
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Lincolnwood, Illinois
Name of publisher, distributor, etc. NTC Business Books
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent v, 102 p.
365 ## - TRADE PRICE
Price amount 19.95
Unit of pricing USD
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising media planning - United States
9 (RLIN) 192787
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jugenheimer, Donald W.
9 (RLIN) 192788
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Barban, Arnold M.
9 (RLIN) 192789
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Item location Full call number Barcode Date last seen Koha item type
        Non-fiction Vikram Sarabhai Library Vikram Sarabhai Library   22/02/1999 Affiliated East-West Press Slot 2212 (2 Floor, East Wing) 659.10973 T8A2/97 142243 04/09/2009 Books

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