Marketing nuggets: conceptual dimensions in marketing (Record no. 28788)

000 -LEADER
fixed length control field 00831nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b1998 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788125905387
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ramesh Kumar, S.
9 (RLIN) 187101
245 ## - TITLE STATEMENT
Title Marketing nuggets: conceptual dimensions in marketing
Statement of responsibility, etc. Ramesh Kumar, S.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Vikas Publishing House PVT LTD
Date of publication, distribution, etc. 1998
-- 187102
300 ## - PHYSICAL DESCRIPTION
Extent xi, 362 p.
365 ## - TRADE PRICE
Price amount INR 395.00
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 4378
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer Behaviour
9 (RLIN) 28751
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sales management
9 (RLIN) 49635
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 00395.00
-- INR
-- 1998-09-30
-- Books India
-- 00098671
-- 1998-09-02
-- 17514
-- 1998-09-05
-- Approval
-- 0000.
-- 10.00%
-- 00000.00
-- Librarian
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Item location Full call number Barcode Date last seen Price effective from Koha item type
          Vikram Sarabhai Library Vikram Sarabhai Library   2009-05-04 Slot 2159 (2 Floor, East Wing) 658.8 R2M2 141028 2009-09-04 2009-09-04 Books

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