Media choice: a theoretical and empirical overview (Record no. 210958)

000 -LEADER
fixed length control field aam a22 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190313b 2009 ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415964586
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 306.46
Item number M3
245 ## - TITLE STATEMENT
Title Media choice: a theoretical and empirical overview
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Routledge
Date of publication, distribution, etc 2009
Place of publication, distribution, etc New York
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 306p.
Other physical details With index
520 ## - SUMMARY, ETC.
Summary, etc This volume represents the next generation of research in media psychology, bridging selective exposure into a larger framework of choice in media usage. Considering the myriad media options available to use, this work seeks to answer such questions as: What mechanisms guide an individual's exposure to/choice of media? How can researchers model them? The questions why and how people decide to use media offerings are key in current communication scholarship. Research on selective exposure has addressed this area in the past, but the term 'media choice' is used here to represent any implicit/automatic/spontaneous or explicit/deliberate 'decisions' of the users and subsequent behavioral consequences that lead to a contact with a media stimulus.

https://www.routledge.com/Media-Choice-A-Theoretical-and-Empirical-Overview/Hartmann/p/book/9780415964586
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Psychology
9 (RLIN) 376505
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media - Psychological aspects
9 (RLIN) 376506
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Choice - Psychology
9 (RLIN) 376507
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Socio Cognitive Model
9 (RLIN) 376508
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hartmann, Tilo
Relator term Editor
9 (RLIN) 376509
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Item location Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date last borrowed Cost, replacement price Koha item type
          Non-fiction Vikram Sarabhai Library Vikram Sarabhai Library General Stacks 2019-03-13 13 2.00 Slot 401 (0 Floor, West Wing) 1 1 306.46 M3 198730 2019-11-16 2019-03-23 2019-03-23 3480.23 Books

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