The coalition of competitors: the story of Nasscom and the IT industry (Record no. 172550)

000 -LEADER
fixed length control field 01630nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b2012 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789350291801
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 005.1
Item number K2C6
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Karnik, Kiran
245 ## - TITLE STATEMENT
Title The coalition of competitors: the story of Nasscom and the IT industry
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2012
Name of publisher, distributor, etc. HarperCollins Publishers India
Place of publication, distribution, etc. Noida
300 ## - PHYSICAL DESCRIPTION
Extent xix, 187 p.
520 ## - SUMMARY, ETC.
Summary, etc. A small event in 1987 a meeting of entrepreneurs with big ideas in Delhi went on to change the face of the Indian software industry. For, at the meeting, attended, among others, by N.R. Narayana Murthy and Nandan Nilekani, it was decided that an independent association was needed to represent the interests of the IT software and services industry, and thus Nasscom (Nat ional Association of Software and Services Companies) was born. As India�s economic reforms began in 1991, the existence of Nasscom and its ability to present the industry�s unified view aided the take-off of the IT sector. From evangelizing to brand building, from crisis management to foreign diplomacy, from being an adversarial proponent of a viewpoint to being a partner of the government, from a supporting to a stellar role Nasscom has, over the years, played many parts. The result: it has been instrumental in the spectacular growth of India�s IT software exports from around USD 400 million in 1991 to over USD 60 billion today. (http://www.harpercollins.co.in/BookDetail.asp?Book_Code=3182)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Information services industry - India - History
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Information technology
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element IT industry - NASSCOM
942 ## - ADDED ENTRY ELEMENTS (KOHA)
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