Chaudhuri, Arun

Indian advertising: laughter and tears: 1950 to 2013 - New Delhi Niyogi Books 2014 - 388 p.

Advertising is often regarded as a glamorous profession that thrives upon personalities. This book draws pen portraits of people who have given shape to the profession.

9789383098477


Advertising - India - History

659.10954 / C4I6

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