Effective business communication

Kaul, Asha

Effective business communication - 2nd - Delhi PHI Learning 2015 - xv, 235 p.: ill. Includes references and index

Table of contents

1. Principles of Communication
2. Oral Communication
3. Mechanics of Writing
4. Report Writing
5. Sections of The Report
6. Circulars, Notices, Memos, Agenda and Minutes
7. Writing Letters
8. Applying for a Job
9. Writing to Communicate

Communicating a message effectively needs precision—be it verbal or non-verbal. At the professional front, the accuracy of the message to be shared becomes all the more important as the business decisions may depend on the same. This book, in its second edition, continues to detail the pre-requisites of communicating effectively in the corporate environment and generally.
Beginning with an overview of business communication, the book educates on the principles of communication—oral and written. Divided into nine chapters, the first two chapters deal with oral communication, and the next seven deal with different forms of written communication. The book teaches how to write effective letters and prepare persuasive resumé. The chapters are well-supported with many examples and illustrative exhibits wherever required.
A new chapter (Chapter 9) has been added titled ‘Writing to Communicate’ which presents incorrect use of language and phrases that rob the text, be it a report or a letter, of authenticity and credibility. The chapter also presents the correct use of the examples and the rationale or logic in the form of explanations.
Designed as a textbook for the management students, this book would be equally useful for management professionals and executives.
Key features
• Observes a simple pattern of Read-Comprehend-Test-Follow
• Discusses strategies for identification and improvisation of communication skills (both oral and written)
• Provides numerous examples and illustrations that facilitate a proper grasp of the topics discussed.



Business communication
Communication in management
Communication in organizations
Business report writing

FP 651.7 / K2E3-2015

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