Bhatt, Sanjeev

New services evolution processes (Thesis) Bhatt, Sanjeev - Ahmedabad IIM, Ahmedabad 1991 - Various Pagings

Khandwalla, P. N. (Guide) Thesis Advisory Committee: P. N. Khandwalla (Chairman), Prof. Abhinandan K. Jain and Prof. Sipra Mukhopadhyay


New products
Service innovation
Thesis (Marketing) - IIMA

TH 1991/01

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