Marketing management: analysis, planning and control
Kotler, Philip
Marketing management: analysis, planning and control - 5th ed. - New Delhi Prentice-Hall Private Limited 1985 - xxi, 792 p. - The Prentice-Hall Series in Marketing .
0876923546
Marketing management
658.8
Marketing management: analysis, planning and control - 5th ed. - New Delhi Prentice-Hall Private Limited 1985 - xxi, 792 p. - The Prentice-Hall Series in Marketing .
0876923546
Marketing management
658.8