Strategic communication in business and the professions
Material type:
TextPublication details: Pearson India Education Services Pvt. Ltd. 2022 NoidaEdition: 7thDescription: xvi, 440p.; ill. Includes indexISBN: - 9789354496936
- 658.45 H2S8
| Item type | Current library | Item location | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| Books | Vikram Sarabhai Library | Rack 38-B / Slot 2168 (2nd Floor, East Wing) | Reference | General Stacks | 658.45 H2S8 (Browse shelf(Opens below)) | Available | 206111 |
Table of contents
Part 1: Contract Law
2. Introduction to Contract Law
3. Formation of Agreement
4. Contracts by Signing and Incorporation of Terms
5. Electronic Contracts
6. Acceptance, Revocation and Time and Place of Contract
7. The Battle of Forms, Auction and Tender
8. Consideration
9. Termination of Contracts
10. Damages
11. Setting the Contract Aside
Part 2: Sale of Goods
12. Sale and Transfer of Ownership
13. Sale and Quality of Goods
14. Performance of Sale Contract
15. Sale, Service and Goods
Part 3: Bailment, Pledge and Lien
16. Bailment
17. Pledge and Hypothecation
18. Lien
Part 4: Negotiable Instrument, Letter of Credit, Indemnity, Guarantee and Bond
19. Negotiable Instruments
20. Letters of Credit
21. Indemnity and Guarantee
22. Bank Guarantee, Performance Guarantee and Bonds
23. Contract of Insurance
Part 5: Principal, Agent and Partnership
24. Agent, Agency and Principal
25. Agency: Rights and Duties
26. Partnership
Part 6: Consumer Protection
27. Consumer Protection
28. Advertising and Unfair Trade Practices
29. The Competition Act
Part 7: Company Law
30. Introduction to the Company Law
31. Incorporation of Companies
32. Corporate Personality
33. Meeting and Altering the Constitution of the Company
34. Share Capital
35. Directors
Part 8: Intellectual Property Rights
36. Patents, Copyrights and Design
37. Trademark Protection and Passing Off
Part 9: Other Themes
38. Business and the Fundamental Rights
39. Sale and Mortgage of Immovable Property
40. The Information Technology Act
Strategic Communication discusses the four essential elements of effective communication - setting goals, knowing the audience, mastering skills, and managing anxiety. For the successful communicator this book provides the both framework and the necessary tools.
This Seventh Edition helps the reader address the current challenges of communication within the realm of business. The updated examples provide an increased focus on the balance between technology and communication, the new forms of communication technology; in addition to the integration of new research in the area of business communication, management, interpersonal and group communication. Strategic Communication prepares readers for the business world of today.
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