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Ad serving technology: understand the marketing revelation that commercialized the internet

by Cristal, Gregory.

Description: 596 p.Publisher: n.p. CreateSpace Independent Publishing Platform 2014Availability: Items available for loan: Vikram Sarabhai Library [Call number: 659.144 C7A2] (1).
Chaos monkeys: obscene fortune and random failure in Silicon Valley

by Martinez, Antonio Garcia.

Description: xi, 515 p.Publisher: New York Harper 2016Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.872 M2C4] (1).
Computer simulation of competitive market response

by Amstutz, Arnold E.

Material type: book Book; Format: print ; Literary form: not fiction Description: 457 p.Publisher: Cambridge, Mass.,etc. M.I.T. Press 1967Availability: No items available
Computer simulation of competitive market response

by Amstutz, Arnold E.

Material type: book Book; Format: print ; Literary form: not fiction Description: xii, 457 p.Publisher: Cambridge, Mass. M.I.T. Press 1967Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 A6C6-1] (2).
Digital marketing analytics: making sense of consumer data in a digital world

by Hemann, Chuck | Burbary, Ken.

Material type: book Book; Format: print ; Literary form: not fiction Description: xvii, 364 p.Publisher: USA Que 2013Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.87 H3D4] (1).
Free ride: how the internet is destroying the culture business can fight back

by Levine, Robert.

Material type: book Book; Format: print ; Literary form: not fiction Description: x, 305 p.Publisher: London Bodley Head 2011Availability: Items available for loan: Vikram Sarabhai Library [Call number: 364.1662 L3F7] (1).
Not for free: revenue strategies for new world

by Berman, Saul J.

Material type: book Book; Format: print ; Literary form: not fiction Description: v, 224 p.Publisher: Boston Harvard Business Review Press 2011Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.802 B3N6] (1).
Personalized digital advertising: how data and technology are transforming how we market

by Nesamoney, Diaz.

Material type: book Book; Format: print ; Literary form: not fiction Description: xiv, 223 p.Publisher: Old Tappan Pearson Education, Inc. 2015Availability: Items available for loan: Vikram Sarabhai Library [Call number: 659.144 N3P3] (1).
Recent technological trends in management and library system: issues and challenges

by Kumar, Rajesh [Editor].

Description: 381 p.Publisher: Delhi Wisdom Publications 2008Availability: Items available for loan: Vikram Sarabhai Library [Call number: 025.00285 R3] (1).
The marketplace of attention: how audiences take shape in a digital age

by Webster, James G.

Material type: book Book; Format: print ; Literary form: not fiction Description: xii, 268 p.Publisher: Cambridge The MIT Press 2014Availability: Items available for loan: Vikram Sarabhai Library [Call number: 302.23 W3M2] (1).
The ultimate digital library: where the new information players meet

by Pace, Andrew K.

Description: xvii, 168 p.Publisher: New Delhi Indiana Publications 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 025.00285 P2U5] (1).
Think outside the box office: the ultimate guide to film distribution in the digital era

by Reiss, Jon.

Material type: book Book; Format: print ; Literary form: not fiction Description: 360 p.Publisher: na Hybrid Cinema Publishing 2010Availability: Items available for loan: Vikram Sarabhai Library [Call number: 791.43 R3T4] (1).
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