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Creating value for customers: designing and implementing a total corporate strategy

by Band, William A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York John Wiley & Sons 1991Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 B2C7] (1).

Customer retention: an integrated process for keeping your best customers

by Lowenstein, Michael W.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Oxford University Press 1997Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 L6C8] (1).

A model of customer satisfaction with service encounters involving failure and recovery

by Smith, Amy K | Bolton, Ruth N | Wagner, Janet.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cambridge Marketing Science Institute 1998Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 S6M6] (1).

Best of class: building a customer service organization

by Shelton, Ken [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Provo Executive Excellence Publishing 1998Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 B3] (1).

Dynamic model of consumers' usage of services: usage as an antecedent and consequence of satisfaction

by Bolton, Ruth N | Lemon, Katherine N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cambridge Marketing Science Institute 1998Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 B6D9] (1).

Competing on value: bridging the gap between brand and customer value

by Knox, Simon | Maklan, Stan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Financial Times Pitman Publishing 1998Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 K6C6] (1).

Quick response in the supply chain

by Hadjiconstantinou, Eleni [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Berlin Springer 1999Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658 Q8] (1).

How to win customers in the digital world: total action or fatal inaction

by Vervest, Peter | Dunn, Al.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Berlin Springer-Verlag 2000Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 V3H6] (1).

Batteries included!: creating legendary service

by Barlow, Nigel May.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Auckland Random House 2000Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 B2B2] (1).

Customer relationship management: emerging concepts, tools and applications

by Sheth, Jagdish N [Editor] | Parvatiyar, Atul [Editor] | Shainesh, G [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw-Hill 2001Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 C81] (1).

Customer service: empowerment and entrapment

by Sturdy, Andrew [Editor] | Grugulis, Irena [Editor] | Willmott, Hugh [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Palgrave 2001Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 C8] (1).

Jalebi management: all stakeholders can enjoy a bite

by Sengupta, Shombit.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles Response Books 2007Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 S3J2] (1).

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