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Product design and test marketing of information products/services

by Jain, Abhinandan K | Jajoo, B. H | Jambhekar, Ashok | Rama Rao, T. P | Sreenivas Rao, S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Oxford Books & IBH Publishing 1999Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 J2P7-1] (3).

Understanding consumer behaviour

by Brown, Stephen [Contributor] | Christensen, Clayton [Contributor] | Deighton, John [Contributor] | Dolan, Robert J [Contributor] | Fader, Peter S [Contributor] | Fournier, Susan [Contributor] | Gourville, John T [Contributor] | Moe, Wendy W [Contributor] | Sarvary, Miklos [Contributor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business School Publishing 2002Availability: Items available for reference: Vikram Sarabhai Library [Call number: R 016.658 U61] (1).

Product design and manufacturing

by Chitale, A. K | Gupta, R. C.

Publisher: New Delhi PrenticeHall of India Pvt. Ltd., 1999Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.5752 C4P7] (1).

Product design for the web: principles of designing and releasing web products

by Hunt, Randy J.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Berkeley California New Riders 2014Availability: Items available for loan: Vikram Sarabhai Library [Call number: 006.7 H8P7] (1).

Design thinking: new product development essentials from the PDMA

by Luchs, Michael G [Editor] | Swan, K. Scott [Editor] | Griffin, Abbie [Editor] | Product Development & Management Association.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey John Wiley &​ Sons Inc. 2016Availability: No items available Checked out (1).

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