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The customer marketing method: how to implement and profit from customer relationship management

by Curry, Jay | Curry, Adam.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Free Press 2000Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 C8C8] (1).

Customer relationship management: a strategic imperative in the world of e-Business

by Brown, Stanley A [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York John Wiley 2000Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 C8] (1).

Customer relationship management: emerging concepts, tools and applications

by Sheth, Jagdish N [Editor] | Parvatiyar, Atul [Editor] | Shainesh, G [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw-Hill 2001Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 C81] (1).

Accelerating customer relationships: using CRM and relationship technologies

by Swift, Ronald S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey Prentice-Hall 2001Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 S9A2] (1).

CRM at the speed of light: capturing and keeping customers in internet real time

by Greenberg, Paul.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw-Hill 2001Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 G7C8] (1).

Customer relationship management essentials

by Gosney, John W | Boehm, Thomas P.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice-Hall of India 2000Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 G6C8] (1).

The customer differential: the complete guide to implementing customer relationship management

by Nykamp, Melinda.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York American Management Association 2001Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 N9C8] (1).

The handbook of key customer relationship management: the definitive guide to winning, managing and developing key account business

by Burnett, Ken.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Education Asia 2001Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 B8H2] (1).

Customer relationship management: electronic customer care in the new economy

by Muther, Andreas.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Berlin Springer 2002Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 M8C8] (1).

CRM in financial services: a practical guide to making customer relationship management work

by Foss, Bryan | Stone, Merlin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Kogan Page Limited 2002Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 F6C8] (1).

Integrating people with processes and CRM technology

by Anton, Jon | Petouhoff, Natalie L | Schwartz, Lisa M.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Santa Maira,CA Anton Press 2002Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 A6I6/2002] (1).

Performance driven CRM: how to make your customer relationship management vision a reality

by Brown, Stanley A | Gulycz, Moosha.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Ontario John Wiley 2002Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 B7P3] (1).

The ultimate CRM handbook: strategies and concepts for building enduring customer loyalty and profitability

by Freeland, John G [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York McGraw-Hill 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 U5] (1).

The CRM project management handbook: building realistic expectations and managing risk

by Gentle, Michael.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2002Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 G3C7] (1).

Customer relationship management: a key to corporate success

by Ramana, V. Venkata | Somayajulu, G.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Excel Books 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 R2C8] (1).

Customer experience management: a revolutionary approach to connecting with your customers

by Schmitt, Bernd H.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey John Wiley & Sons 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 S2C8] (1).

CRM at the speed of light: capturing and keeping customers in internet real time

by Greenberg, Paul.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw-Hill 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 G7C8/2003] (1).

Why CRM doesn't work: how to win by letting customers manage the relationship

by Newell, Frederick.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 N3W4] (1).

Customer relationship management: organizational and technological perspectives

by Rajola, Federico.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Berlin Springer-Verlag 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 R2C8] (1).

The customer management scorecard: managing CRM for profit

by Woodcock, Neil | Foss, Bryan | Stone, Merlin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.812 F6C8] (1).

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