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How children learn to buy: the development of consumer information processing skills

By: Ward, Scott.
Contributor(s): Wackman, Daniel B | Wartella, Ellen.
Material type: materialTypeLabelBookSeries: People and communication, v.1. Publisher: Beverly Hills Sage publications 1977Description: 268 p.ISBN: 080390424X.Subject(s): Youth as consumers | Television and children | Television advertisingDDC classification: 658.83
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