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Entry strategy for a private sector bank by Abhijit N. Mokhariwale and Gagandeep Singh and Arora (Student Project)

By: Mokhariwale, Abhijit N.
Contributor(s): Arora, Gagandeep Singh.
Material type: materialTypeLabelBookPublisher: Ahmedabad Indian Institute of Management 1997Description: 251 p.Subject(s): Banks and banking - Prvate sector - India | Private banking, Tata group | Project report (student)DDC classification: SP 1997/613 Summary: The TATA group is contemplating an entry into banking sector in the post liberalisation period which offers an opportunity for the group to materialise its plans. TATA has no pre-decided plans for entry into any specific segment of the banking operations. The mission statement subsumes the objectives like maximising shareholder value by the profits generated from the operations of the bank, ensure the bank working with the strong client focus, bank should be comparable to the best in all aspects etc. The consultants shall first look at the evolution of the banking sector in the country with the objective of tracking down the growth of the major players, the changing regulations and to build a perspective on the changing environment.
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Item type Current location Collection Call number Status Date due Barcode
Student Project Vikram Sarabhai Library
Students Project
Reference SP 1997/613 (Browse shelf) Not for loan SP000613

Submitted to Prof. Bakul H. Dholakia

The TATA group is contemplating an entry into banking sector in the post liberalisation period which offers an opportunity for the group to materialise its plans. TATA has no pre-decided plans for entry into any specific segment of the banking operations. The mission statement subsumes the objectives like maximising shareholder value by the profits generated from the operations of the bank, ensure the bank working with the strong client focus, bank should be comparable to the best in all aspects etc. The consultants shall first look at the evolution of the banking sector in the country with the objective of tracking down the growth of the major players, the changing regulations and to build a perspective on the changing environment.

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