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Outsourcing the sales function: the real costs of field sales (CD)

By: Anderson, Erin.
Material type: materialTypeLabelBookPublisher: USA Thomson 2005Description: With Book at Acc.No.163533.Subject(s): Manufacturers' agents | Sales management | Contracting outDDC classification: D001048 Summary: This book sheds new light on the personal selling function in business-to-business markets. Well versed in the area of manufacturers' reps, the authors equip managers with the tools to determine the true costs and benefits of both in-house and outsourced forces.
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Item type Current location Collection Call number Status Date due Barcode
CD-DVD-VHS Vikram Sarabhai Library
Audio Visual
Reference D001048 (Browse shelf) Not for loan CD001048

This book sheds new light on the personal selling function in business-to-business markets. Well versed in the area of manufacturers' reps, the authors equip managers with the tools to determine the true costs and benefits of both in-house and outsourced forces.

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