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Cases in entrepreneurship: the venture creation process

By: Morse Eric A.
Contributor(s): Mitchell Ronald K.
Material type: materialTypeLabelBookPublisher: New Delhi Sage Publications India Pvt Ltd 2007Description: xvi, 427 p.ISBN: 9788178298634.Subject(s): Venture creation | Venture setup | Entrepreneurship | Venture analyticsDDC classification: 658.421 Summary: "Cases in Entrepreneurship: The Venture Creation Process is the first book to be based upon a cognitive framework of entrepreneurship. These cases are compatible with courses in Entrepreneurship, and New Venture Management at the undergraduate and MBA level in schools of business. The instructor's resources on CD-ROM includes detailed 6-10 page case notes for each case, preparation questions for students to review before class, discussion questions, and suggested further readings. This Casebook has been organized based on the following concepts: "" Searching for ideas "" Screening those ideas for business opportunity "" Planning how to exploit the opportunity "" Financing the opportunity "" Setting up / Starting up the business "" Growing the business "" Harvesting the value created in the business"
List(s) this item appears in: Books on Entrepreneurship
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"Cases in Entrepreneurship: The Venture Creation Process is the first book to be based upon a cognitive framework of entrepreneurship. These cases are compatible with courses in Entrepreneurship, and New Venture Management at the undergraduate and MBA level in schools of business. The instructor's resources on CD-ROM includes detailed 6-10 page case notes for each case, preparation questions for students to review before class, discussion questions, and suggested further readings. This Casebook has been organized based on the following concepts: "" Searching for ideas "" Screening those ideas for business opportunity "" Planning how to exploit the opportunity "" Financing the opportunity "" Setting up / Starting up the business "" Growing the business "" Harvesting the value created in the business"

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