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Market-based management: strategies for growing customer value and profitability

By: Best, Roger J.
Material type: materialTypeLabelBookPublisher: New Jersey Prentice-Hall 2000Edition: 2nd ed.Description: xxi, 385 p.ISBN: 9780130145468.Subject(s): Strategic management | Customer satisfaction | Management | MarketingDDC classification: 658.8
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Item type Current location Item location Call number Copy number Status Date due Barcode
Books Vikram Sarabhai Library
Slot 2137 (2 Floor, East Wing) 658.8 B3M2/2000-1 (Browse shelf) 1 Available 152438
Books Vikram Sarabhai Library
Slot 2137 (2 Floor, East Wing) 658.8 B3M2/2000-2 (Browse shelf) 2 Available 152439

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