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Developing business strategies

By: Aaker, David A.
Material type: materialTypeLabelBookPublisher: New York John Wiley & Sons, Inc. 2001Edition: 6th ed.Description: xiv, 338 p.ISBN: 9780471064114.Subject(s): Strategic planning | Strategic alliances (Business) | Marketing | Success in business | Competitive advantage | Customer satisfactionDDC classification: 658.4
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Item type Current location Item location Call number Status Date due Barcode
Books Vikram Sarabhai Library
Slot 1949 (2 Floor, East Wing) 658.4 A2D33/2001 (Browse shelf) Available 150507

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