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Analyzing decision making: metric conjoint analysis

By: Louviere, Jordan J.
Material type: materialTypeLabelBookSeries: Quantitative Applications in the Social Sciences. Publisher: Newbury Park Sage publications 1988Description: 95 p.ISBN: 0803927576.Subject(s): Consumer Behaviour | Marketing | Decision-makingDDC classification: 658.8
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Item type Current location Item location Call number Status Date due Barcode
Books Vikram Sarabhai Library
Slot 2151 (2 Floor, East Wing) 658.8 L6A6 (Browse shelf) Available 139284

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