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Lean analytics: use data to build a better startup faster

By: Croll, Alistair.
Contributor(s): Yoskovitz, Benjamin.
Material type: materialTypeLabelBookSeries: Publisher: Mumbai Shroff Publishers & Distributors Pvt. Ltd. 2013; Beijing O'Reilly 2013Description: xxiv, 409 p.ISBN: 9789351100867.Subject(s): New business enterprises | Entrepreneurship | Success in businessDDC classification: 658.834 Summary: Whether you’re a startup founder trying to disrupt an industry or an intrapreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. .Understand Lean Startup, analytics fundamentals, and the data-driven mindset .Look at six sample business models and how they map to new ventures of all sizes .Find the One Metric That Matters to you .Learn how to draw a line in the sand, so you’ll know it’s time to move forward . Apply Lean Analytics principles to large enterprises and established products. (http://www.shroffpublishers.com/detail.aspx?cat=0&title=5589)
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Books Vikram Sarabhai Library
Slot 2189 (2 Floor, East Wing) Non-fiction 658.834 C7L3 (Browse shelf) Available 182868

Whether you’re a startup founder trying to disrupt an industry or an intrapreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction.

This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without.

.Understand Lean Startup, analytics fundamentals, and the data-driven mindset
.Look at six sample business models and how they map to new ventures of all sizes
.Find the One Metric That Matters to you
.Learn how to draw a line in the sand, so you’ll know it’s time to move forward
. Apply Lean Analytics principles to large enterprises and established products. (http://www.shroffpublishers.com/detail.aspx?cat=0&title=5589)

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