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The heart of business success: how to overcome the catch-22s of growing your business

By: Copping, Robert.
Publisher: Penryn Ecademy Press 2009Description: 262 p.ISBN: 9781905823529.Subject(s): Success in business | Entrepreneurship | New business enterprises - ManagementDDC classification: 658.041 Summary: People who set up their own business are usually talented and motivated – so why do most fail to achieve any notable level of success? Almost everything in business has some dependence on everything else and making the right decision at the right time is like a Catch-22. This book introduces the ‘heart of business success’ and shows how you can apply it to make business decisions that break into the circularity of each Catch-22 to increase your chance of success. Vijay Patel, quoted in the Sunday Times Rich List at £500 million and one-time Ernst & Young ‘Entrepreneur of the Year’ says: Entrepreneurs spend inordinate amounts of time thinking and worrying about their business. Time spent reading this book will be priceless and a must! Stuart McGreevy, Millionaire businessman and previous London Stock Exchange nominated ‘Entrepreneur of the Year’ says: Adopting this ‘balanced’ approach has the potential to quite literally transform your business life. It will help you identify and laser focus on to the key business drivers which will make or break your business. Knowing and understanding the dynamic co-relationships of these drivers will help you know how to clearly build and leverage your business to its full potential.
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Books Vikram Sarabhai Library
Slot 1864 (2 Floor, East Wing) Non-fiction 658.041 C6H3 (Browse shelf) Available 180989

People who set up their own business are usually talented and motivated – so why do most fail to achieve any notable level of success? Almost everything in business has some dependence on everything else and making the right decision at the right time is like a Catch-22. This book introduces the ‘heart of business success’ and shows how you can apply it to make business decisions that break into the circularity of each Catch-22 to increase your chance of success.

Vijay Patel, quoted in the Sunday Times Rich List at £500 million and one-time Ernst & Young ‘Entrepreneur of the Year’ says:
Entrepreneurs spend inordinate amounts of time thinking and worrying about their business. Time spent reading this book will be priceless and a must!

Stuart McGreevy, Millionaire businessman and previous London Stock Exchange nominated ‘Entrepreneur of the Year’ says: Adopting this ‘balanced’ approach has the potential to quite literally transform your business life. It will help you identify and laser focus on to the key business drivers which will make or break your business.
Knowing and understanding the dynamic co-relationships of these drivers will help you know how to clearly build and leverage your business to its full potential.

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