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Start with why: how great leaders inspire everyone to take action

By: Sinek, Simon.
Publisher: London Portfolio Penguin 2011Description: x, 245 p.ISBN: 9780241958823.Subject(s): Leadership | EntrepreneurshipDDC classification: 658.4092 Summary: Why are some people and organisations more inventive, pioneering and successful than others?And why are they able to repeat their success again and again? Because in business, it doesn't matter what you do, it matters why you do it. Steve Jobs, the Wright Brothers, and Martin Luther King have one thing in common - they started with why. This book is for anyone who wants to inspire others, or to be inspired.
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Books Vikram Sarabhai Library
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Non-fiction 658.4092 S4S8 (Browse shelf) Checked out PM (27.06.2017) 05/09/2019 180465

Why are some people and organisations more inventive, pioneering and successful than others?And why are they able to repeat their success again and again?
Because in business, it doesn't matter what you do, it matters why you do it.
Steve Jobs, the Wright Brothers, and Martin Luther King have one thing in common - they started with why.
This book is for anyone who wants to inspire others, or to be inspired.

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