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Build from scratch: real strategies and proven methods to build start-up businesses

By: Bajpai, Vineet.
Publisher: Mumbai Jaico Publishing House 2013Description: xxii, 240 p.ISBN: 9788184952919.Subject(s): Success in business | New business enterprises | EntrepreneurshipDDC classification: 658.421 Summary: A POWERFUL GUIDE for aspiring entrepreneurs, the book handholds the reader through various steps and tactics of building an organization from an idea. It tells the reader that a company is created out of one dominant ingredient – the human will. The book discusses critical topics of idea generation, fund-raising, venture capital, go-to-market strategies and leadership. It also explores the human aspects of being an entrepreneur – the struggle, the ambition and the perseverance. It has a gritty and street-smart flavour that offers most realistic and down-to-earth strategies. If you do not hail from a business family, you are not a Harvard drop-out and you don’t even have a world-changing innovation... and yet you dream of building your own company one day, Build from Scratch will be your soul mate. ()
List(s) this item appears in: Start-Up_2018
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Books Vikram Sarabhai Library
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Non-fiction 658.421 B2B8 (Browse shelf) Available PM 180105

A POWERFUL GUIDE for aspiring entrepreneurs, the book handholds the reader through various steps and tactics of building an organization from an idea. It tells the reader that a company is created out of one dominant ingredient – the human will.
The book discusses critical topics of idea generation, fund-raising, venture capital, go-to-market strategies and leadership. It also explores the human aspects of being an entrepreneur – the struggle, the ambition and the perseverance. It has a gritty and street-smart flavour that offers most realistic and down-to-earth strategies.
If you do not hail from a business family, you are not a Harvard drop-out and you don’t even have a world-changing innovation... and yet you dream of building your own company one day, Build from Scratch will be your soul mate.
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