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Case studies in marketing effectiveness: selected entries from SPJIMR marketing impact awards 2011

By: Aggarwal Sharma, Ashita.
Contributor(s): Chattopadhyay, Atish | Kamath, Renuka | Kulkarni, Anil B | Mohan, Harsh | Palekar, S. K | Rao, M. S.
Material type: materialTypeLabelBookPublisher: Mumbai S. P. Jain Institute of Management and Research 2011Description: With Book at Acc.No.179494.Subject(s): Marketing - Case studies | Marketing - Cost effectiveness - Case studiesDDC classification: D002186
List(s) this item appears in: 2.MARKETING
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Item type Current location Call number Status Date due Barcode
CD-DVD-VHS Vikram Sarabhai Library
Audio Visual
D002186 (Browse shelf) Not for loan CD002186

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