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The little black book of innovation: how it works, how to do it

By: Anthony, Scott D.
Publisher: Boston Harvard Business Review Press 2011Description: xii, 283 p.ISBN: 9781422171721.Subject(s): Management - General | Technological innovations - Management | Business planning | Technological innovations - Management | Success in businessDDC classification: 658.4063 Summary: Innovation may be the hottest discipline around today--in business circles and beyond. And for good reason. Innovation transforms companies and markets. It's the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In "The Little Black Book of Innovation," long-time innovation expert Scott D. Anthony draws on stories from his research and field.
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Includes bibliographical references and index.

Innovation may be the hottest discipline around today--in business circles and beyond. And for good reason. Innovation transforms companies and markets. It's the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In "The Little Black Book of Innovation," long-time innovation expert Scott D. Anthony draws on stories from his research and field.

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