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Empowering rural women: micro-enterprise through achievement motivation

By: Wadhera, Kiron.
Material type: materialTypeLabelBookPublisher: New Delhi Sage Publications 2012Description: xx, 191 p.ISBN: 9788132106920.Subject(s): Businesswomen - Developing countries | Entrepreneurship - Developing countries | Rural women - Developing countries - Economic conditionsDDC classification: 338.642 Summary: This book intends to fill this gap through original research on poor, rural women micro-entrepreneurs, whose achievement-motivation has been rigorously measured. This pioneering study establishes a clear relationship between presence/absence of achievement-motivation and the success/failure of these women in sustaining their enterprises. (http://www.sagepub.com/books/Book237893?siteId=sage-us&prodTypes=any&q=9788132106920&pageTitle=productsSearch)
List(s) this item appears in: Women Entrepreneurship
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This book intends to fill this gap through original research on poor, rural women micro-entrepreneurs, whose achievement-motivation has been rigorously measured. This pioneering study establishes a clear relationship between presence/absence of achievement-motivation and the success/failure of these women in sustaining their enterprises. (http://www.sagepub.com/books/Book237893?siteId=sage-us&prodTypes=any&q=9788132106920&pageTitle=productsSearch)

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